vanity

Vanity Fair released its annual ranking of the world’s most powerful people this week and our favorite executive trio was tied for third, just under Vladimir Putin and Rupert Murdoch.

Just a few years ago, when asked "How do you drive traffic to your website", many companies would name banner ads as their main marketing medium for increasing online revenues. In an effort to increase brand awareness, companies spent thousands of dollars on obnoxious banner advertisements on high profile websites in an effort to cement their reputation as the number one company or product in their industry.