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It seems like a good idea, harmless in fact. Your friends assure you that everybody does it and that employers rarely check resume facts. Going on blind faith and convinced the truth hasn't been helpful so far, you seriously consider fabricating information on your resume. You adapt the school of thought that a little white lie never hurt anyone and lying on a resume is just that, a little white lie.

Anyone who has worked in sales knows that features are what something is, whereas benefits are what it does for you. And that's easy to incorporate when you're writing about your product or service.