syndication

We all hear how important articles are - especially when used as a tool to help boost search engine rankings.

Microsoft has filed two separate patent applications, seeking to gain exclusive rights to technology used to obtain, organize, and read news feeds distributed via Real Simple Syndication (RSS).

Reuters and Pluck have announced a strategic partnership aimed at syndicating third-party blog content as part of Reuters news and information service. In return for its $7 million investment in Pluck, Reuters will receive an undisclosed share of ownership of the company.

If you do a search for RSS and marketing in either Yahoo News or the blog and feed search engine Technorati, you'll very soon realize just how fast the use of RSS is growing,

Issues of copyright, collaboration, and fair use have become more of a concern, and the lawyers at the Syndicate Conference panel, "The Legalities of Blogging," acknowledged they are the bad news on the flip side of syndication's good news.

The mainstreaming of syndicated content online continues to move slowly onward, but it should pick up the pace and impact other media outlets.

Video publishing represents the intersection of conventional content distribution and modern content syndication; monetizing it requires some different steps.

Though eBay has maintained RSS feeds for its Stores, official announcements, and discussion boards, users really wanted to see them create RSS feeds for search terms.