spotlight

A lot of buzz in the SEO community lately has been focused on the value of creating compelling content as if it's a new idea.

Most users will probably see Spotlight as an enhanced, very fast file searcher: something that builds an index of files and their contents, and can very quickly search that index and return results.

Today I am very proud to write here that CooperKatz's Micro Persuasion practice has secured a new corporate blogging engagement, and it's a big one - Vespa scooters.

I've been speaking to some journalists about desktop search and they all want to know what desktop search means for the search engines.

Last week, Steve Jobs, Macintosh CEO, unveiled the upcoming update for Mac's OS X. The update, version number 10.4, is called Tiger. The differences in this update are not so much visual; rather, it's more of a performance enhancing revision.

KANA has announced the release of its service resolution management (SRM) solutions, targeted to help reduce the costs associated with resolving customer issues through assisted and self-service applications. KANA SRM includes KANA Self-Service applications (to provide customers with multichannel tools and a service portal to help manage their relationship with the enterprise); KANA Assisted Service (to provide service agents with current and consistent knowledge); and KANA Proactive Service (for planning, automating, scheduling, and the delivery of outbound customer-service messages).

This week's DEMO 2004 conference, the world's launchpad for emerging technology, shined a spotlight on RSS and Blogging products.

Siebel Systems has added a customer support module to Siebel CRM OnDemand, called Siebel CRM OnDemand--UpShot Edition. The launch of additional features for tracking service and support interactions aims at providing users with a comprehensive, 360-degree view of the customer, beginning with marketing and sales interactions and continuing through the service and support cycle, according to Siebel. In addition, Siebel CRM OnDemand--UpShot Edition now offers functionality to support customer requests, issue resolution, and other postsales activities, and all these additions are available at no additional cost.