readership

Nearly ten years after blogging began in earnest, the readership of blogs among Internet users ranks well below other activities those users do online regularly.

More and more Internet users are opting for carpel tunnel syndrome over inky fingers, according to a report from Nielsen/NetRatings done for the Newspaper Association of America (NAA). The percentage of Internet users visiting newspaper Web sites hit all-time highs in September.

With their usual flair, The Boston Herald declares "Americans aren't all agog for blogs." ...

Writing internet articles is a powerful way to add visitor traffic to your blog.

Since blog readership continues to climb, blogs are steadily solidifying their position as viable advertising real estate. Not only are traditional web advertising methods effective, but because of their word-of-mouth potential, blogs can also be used to introduce new items and therefore, actually becoming the advertising medium.

Everyone puts out an e-newsletter these days. I'm getting more calls from companies who want someone to either write articles or oversee the project from start to finish. Which led me to a simple question -- what types of product newsletters are companies putting out these days? You know, your typical company that manufactures instrumentation or software or that esoteric widget.

Explore 12 essential content types for digital marketing, from how-to articles and top lists to tech content and visuals.