obstacles

Do you know how may sales you lose from customers who almost buy from you? Losing "almost customers" is a major source of lost income for most businesses. But few are aware of the problem and even fewer employ a strategy to prevent this unnecessary loss of income.

During the summer Olympics I watched the men's and women's hurdles. I'm always impressed by these athletes' ability to run at full speed and leap the hurdles without breaking stride.

Do you know how may sales you lose from customers who almost buy from you? Losing "almost customers" is a major source of lost income for most businesses. But few are aware of the problem and even fewer employ a strategy to prevent this unnecessary loss of income.

Every great athlete, businessperson, or great individual had to stretch and reach for his or her goals. They know that obstacles are a part of the goal achievement process and so they focus on succeeding rather than on what may be keeping them from succeeding. It means overcoming hardships and setbacks, rather than giving up at the first sign of opposition or misfortune. To do this you have got to be willing to take some calculated risks and be prepared to fall down from time to time.

On the Internet, it's 'easy come, easy go'. Opportunities are everywhere you care to look online. Tempting promises of easy riches and instant millionaires stare us in the face. People fall for the hype, discover that it's much more work than they'd thought, and dump the 'business'.