middle

What if leadership didn't originate from the top of an organization, society or ecosystem, but from its middle?

Technorati's Dave Sifry has a word of advice for blogger upstarts: find your niche and aim for "The Magic Middle." Sifry says there's a middle ground, where topic specialization, a modest number of inbound links, and a little help from some new features can be enough to climb the ladder of blog success.

The company plans to spend $1 billion over the next three years to add fourteen buildings to its Redmond campus, a move they had originally said would be performed over a twenty-year period.

The patent application isn't exactly the 1-Click kerfuffle reprised, but one that seems to cast Amazon as a service seller instead of just a product seller.

While President Bush sits at the G-8 summit in Scotland, mulling over the potential replacements for retiring Supreme Court Justice Sandra Day O'Connor, the friction in the Senate over presidential pet and rumor-mill favorite, Attorney General Alberto Gonzales, is likely to spark some fiery contention-and strange allies.

Exciting news from New York City today as a new design for the city's Freedom Tower, the successor to the demolished World Trade Center, was made public. For the patriot in all of us, it will stand at 1776 feet, making it the second tallest building in the world, and a symbol of American resolve.

Every PR practitioner struggles with questions about ROI. When we're talking about blogging that same question is present - and I think it should be.

No, this baby boom will certainly not swamp the Social Security system (sort of a bad joke for those that live in the United States, but many other countries...most notably Japan...have an even more acute problem), but this baby boom is revolutionizing the way that pay per click advertising is being spread across the Internet.