intranets

The evolution of the World Wide Web over the last five years has been nothing short of astounding.

I had already been pondering the surge in popularity of online video when Steve Rubel wrote today about the "Big Bang" that occurred when Apple began selling TV series episodes and other video content through its iTunes store.

A lot has been made in the last couple days over Sun Microsystems President Jonathan Schwartz's assertion that "intranets are going to die."

More and more intranet teams are buying into the need for usability. However, usability is not a strategy, and without a clear strategy, usability can become a pointless, wasteful and counter-productive exercise.