Intelligence

Competitive Intelligence — One of the most powerful aspects of search engine marketing is the intelligence you can gain from it, both about your own brands and your competitors. Just how much can you find out about the competition?

Akismet is a very smart and effective system for controlling comment spam on blogs, and I know thousands of bloggers swear by it, listing it as their number one plugin for their blogging platform.

On Wednesday, IBM plans to unveil its WebSphere Content Discovery for Business Intelligence solution, an enterprise search and unstructured information discovery software. IBM calls it an "industry first" for its ability to gather and understand unstructured information from audio, video, comments, and others.

Collective intelligence will be a key competitive advantage in the 21st Century. Never before has there been a better medium to tap the collective intelligence than the Web.

Business intelligence is the process of gathering information from the business. The gathered business information is transformed into knowledge using business intelligence.

A new subscription service for marketers allows subscribers to keep an ear to the blogosphere and other social media realms with automatic keyword updates. Similar to Google News Alerts, PubSub struck a deal with business intelligence company Cymfony to deliver the latest buzz.

Traditionally, the retail industry has lagged behind other industries in adopting new technologies, and this holds true in its acceptance of BI technology.

This panel at the Syndicate Conference addressed how RSS can be used to generate leads, customers, and eventually, money.