goodmail

If a fish salesman's brother tells you his brother's fish is the best in town, do you take his word for it? Or would you think it, um, fishy? So when AOL's brother releases a report that use of Goodmail's Certified Email resulted in a 30% increase in response, shouldn't we subject it to the same scrutiny?

Leaving AOL further out on a limb holding its Goodmail playbook, Google said it will not be instituting a payment system to ensure email delivery to Gmail users. The power of email filtering, said the company, should rest in the hands of its users.

Goodmail CEO Richard Gingras appears to have employed the Jedi Mind Trick to convince the California Senate that AOL's Goodmail arrangement was never about fighting spam and phishing. One imagines a room reduced to murmurs and page flipping as reporters dig through their notes from February.

AOL will be implementing the Goodmail certified emailer system at the end of the month. This will create a new email tier guaranteeing that...

The plans by Yahoo and AOL to utilize the services of email certification firm Goodmail have brought together two bitter political rivals to denounce the service.

We may never know what happened before AOL ran to the microphone to announce their Enhanced Whitelist's resuscitation. But both Goodmail and AOL deny there was any intent to corner the bulk email market, leaving the world outside AOL conference rooms to wonder.

Let's start by putting out a fire. America Online is not, repeat, is not phasing out its Enhanced Whitelist email system and rewarding that elite group of good emailers by extorting a fraction of a cent per hyperlink and image laden emails through Goodmail as a new type of email postage charge.

What has become clear over the last few days is that Goodmail is not designed to combat spam. It's sole purpose is to generate revenue for itself and partner ISP's.