george

There's no balance in the Force with the Digg.com around, says LucasFilms, who has filed a trademark complaint against the social news site. Diggers haven't been this torn since they walked out of The Phantom Menace and realized how much it sucked.

Reading an item from the Seattle Post-Intelligencer, I was reminded of one of the comments submitted to Jeremy Zawodny's blog after he blasted a Silicon Valley PR agency for allegedly spamming him.

I've been watching dead movies for decades. That's kind of frightening. I remember when I first saw the original "Night of the Living Dead" It was a little unnerving. The corpses walking around eating other people was most bizarre. The more unnerving part was when the rednecks showed up to shoot them like they were squirrels or something.

Talk about a lesson in marketing, George Lucas and the Lucasfilm team are AMAZING marketers. Here are some notables from the Episode III campaign (& the Lucas marketing machine overall) for you to use in your own marketing efforts:

Because of the value Google, Yahoo and other search engines place on backlinks, executing a linkbomb in order to position certain websites atop of the search results is not too difficult. Provided you have enough people taking part.