esteem

To make a HUGE success of your creative small business, you need to get good at marketing. And to get good at marketing, you must develop HIGH self-esteem. When you find yourself engaging in negative self-talk, or giving less than 100 per cent to marketing, it means you have self-esteem issues.

When it comes to building self esteem and confidence, don't think self improvement, think self development. What's the difference? If you regard personal development as improvement, it suggests that something in you needs to be "fixed".