domination

"Many companies are so focused on the goal of building a community in order to exploit it that they skip a crucial step that ultimately hurts their business plan: Collaborating with users/customers to build a product or experience that can dominate the market because it's great. It is possible to strike that balance: Building community, maintaining credibility, meeting organizational objectives.Meet company leaders whose models are steeped in user collaboration -- and who have been working on the ground level themselves."

"[T]he Internet [is] the most recent and the most sinister facet of American cultural imperialism to emerge: the Internet is anchored in the United States; the vast majority of World Wide Web sites are based in the U.S and are in English; most software used to navigate the Internet is in English; and search engines are in English (Kim, 1998)".