celebrities

Google has a site where you can find your local voting information through Google Maps by searching for your home address. In an effort to get as many people to take advantage of this as possible (and ultimately vote), a lot of  big stars have come together in a public service announcement video to encourage viewers to do so.

Actor Brad Pitt has surpassed Paris Hilton to become the most dangerous celebrity to search for on the Web according to Internet security company McAfee.Users searching for "Brad Pitt," "Brad Pitt downloads," and Brad Pitt wallpaper, screen savers and pictures have an 18 percent chance of having their PCs infected with online threats, such as spyware, adware, viruses and other malware.Cybercriminals are also using names and images, like Beyonce and Justin Timberlake, to attract Internet users to bogus web sites that look legitimate.

I am curious if anyone else has noticed a trend over the past year or so where people (I have nobody specific in mind) in the search marketing business seem to increasingly gravitate towards becoming a “SEO celebrity”. It’s a bit like like moths to a flame, really.

How would you like celebrities to endorse your product?

Believe it or not, almost a decade ago a company called Salton, Inc. was creating a household product that would skyrocket to mega success.