buyers

There is no joy in Mudville, as mighty DRM has struck out fans who bought baseball videos from MLB.com.

I’ve never had a serious grudge against eBay or complaint about its site.  Nonetheless, it’s been months since I’ve visited an online auction for personal reasons, and eBay is trying hard to reverse this sort of behavior.

Imagine that someone leased space for a small sandwich shop.  Then the landlord plastered signs for Jimmy John’s, Subway, and Schlotzsky’s all around the area.  Not good, eh?  And some eBay sellers feel that they’ve been put in a similar position.

Online advertisers focusing on new car buyers can tailor how quickly their advertising reaches their intended audience by understanding the difference between daily and monthly Web site traffic patterns, according to the J.D. Power and Associates 2007 Online Media Study.

I often get a laugh out of how marketers interpret information. A few days ago the BNET crew wrote a brief article about “Myspace and YouTube: Bad Marketing?” I always put on my thinking cap and ask hard questions when marketers draw faulty links or the point they are trying to make is conflicting in the same paragraph:

Microsoft recently announced an Express Upgrade Voucher that will allow consumers who buy Windows XP PCs a less costly upgrade to Windows Vista when it's released at the end of January.

When a prospective client uses the internet to search for a product, he or she usually types a keyword or a phrase into a search engine and uses the results to find what he or she desires. If your ad is among those listings, you therefore have a much better shot at having prospective clients visit your website to find out what information you have, and what you are offering.

Those who picked up the Xbox 360 just after midnight on its launch date may be surprised to know Microsoft has convergence with Windows Live planned for Xbox Live. Now that the smells of late night pizza and beer Xbox 360 gaming have been replaced with the aroma of roasting turkeys, it's a good time to recount Bill Gates comments pre-launch about the future of the platform.