becoming

Fortune magazine has one of the most comprehensive "Google’s starting to fall apart" articles, I’ve seen in a long time.

Price has become an increasingly important factor when choosing a wireless provider according to a new comScore survey of U.S. mobile phone users.Coverage, price and family/friends connectivity were the three most important factors given by respondents when choosing a wireless carrier. In a similar survey from 2006, respondents said better coverage was almost twice as important as price, 27 percent compared with 14 percent. Having friends and family who had the same carrier was an important factor for 13 percent.

In the olden days, armies often didn't attack castles so much as sit around them; weeks or months later, the defenders would run out of food and their leaders would have few options other than to surrender.  Yahoo may be placing itself in a similar situation in its fight against Microsoft.

Two months ago, we reported that Alaska Air would be the first U.S. airline carrier to test satellite Internet access on their flights. Now, several other airlines have followed suit—but it looks like they might beat Alaska Airlines to the punch.

In a recent post about paid links, Danny Sullivan wrote about how Google's army of engineers are going to start hand editing PageRank scores if they think you are selling links, which is a move that wreaks of desperation.

Now is the time to do some behavioral targeting before it's regulated. (Da guvmint is froggy on both sides of this issue, wanting at the same time to limit how much digital information is stored about users and to glean all they can from it for their own surveillance purposes.) Though people tend to be creeped out by how much marketers know about them, if done right, it can be mutually beneficial.

Time Inc. says it has plans to add social networking to its Web sites that have off line magazines in the next six months.

When Honeywell began to try out social bookmarking within its own intranet, the company got some attention for the attempt.  When Honeywell established a presence in Second Life, it received the same.  But, taken together, these beginnings - and their continued existence - make for an interesting picture.