because

Google has yet to create an algorithm that approximates how the human mind processes things. They're working on it, of course, but it is still a textual (as well as contextual and behavioral, and mathematical, among others) process rather than a pure cognitive process. And that creates a gap that is hard to navigate when writing for the Web: write for the reader or write for the spider?

Upon news that 30-year-old magazine InfoWorld was shutting down its print operations and moving online, and that the San Francisco Chronicle is also in trouble, a debate is raging in the blogosphere. The general consensus near Silicon Valley: print is dead.

Adam Bosworth says he's scared of posting on his blog. "I find that most of what I want to post these days would rile a fair number of people and then Google would get the blame ...

Losing website sales and traffic is sometimes simply a case of web usablity - your website just isn't clear to your visitors.

I don't know about you, but I get dozens of emails daily with completely blank subject lines. The vast majority contain viruses or spam messages, and due to an overloaded inbox and the impracticality of going through each message individually, I tend to delete these suspects automatically en masse, in the same way that I delete other messages containing subject lines that scream spam.

Do you struggle to sell enough to warrant the time and resources required to sell your goods through your website? Are you spending more money on your website than you earn from it? Is your website simply a contact point with a shopping cart that no-one buys anything from?

Friend, is your business failing because of you?

Do you ever notice how many talented people live in the world? Musicians, artists, actors, dancers. Many of them are so good, you wonder why they never become famous.