admits

SAP subsidiary TommorowNow is in trouble. A lot of it. In a late-night announcement, seemingly designed to be lost among the boom of Independence Day fireworks, SAP admitted TN had inappropriately downloaded files from its competitor Oracle.

Now that Yahoo CEO Terry Semel has gushed we expect to see “some very exciting numbers” in Q1 from Yahoo, in part due to the launch of Panama, the company has decided it’s time to tackle click fraud head-on. Yahoo has today announced the promotion of Reggie Davis to a new position within the company - vice president of marketplace quality. Basically, his role will be to reduce the amount of click fraud on the Yahoo search network and improve relations with advertisers, or what CNET is calling a “click fraud czar.” Along with the move comes details from Yahoo on the “discard rate” - similar to Google’s “invalid clicks” - it sees on the Yahoo Search Marketing platform.

The people have spoken, and Facebook has listened. The social networking site recently added feeds that broadcasted users' every (cyber) movement - according to one person, the changes made Facebook "stalkeriffic." Today, the site's creator, Mark Zuckerberg, made an admission: "We really messed this one up."

After the potentially personally identifying search logs of over 650,000 AOL users were published by AOL Research this weekend, AOL issued an apology and a vow to investigate the matter.

A post by O'Reilly Media regarding their cease and desist demand letter issued over the use of "Web 2.0" in a conference name could have been handled better.

Let me share with you a secret that most marketing experts and consultants don't want you to know (many of them don't even understand this secret themselves.)