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Harvard Business School professor Benjamin Edelman believes Google is profiting from and encouraging typosquatting by placing ads on trademark infringing made-for-AdSense websites. As co-counsel in a class action suit, Edelman suggests Google could be making money from a million domains or more.

A cynical person (and/or someone who's tired of zombies and sheep) might argue that Facebook should ban all applications.  The social network hasn't gone that far, but for the sake of users' privacy, it has at least shown an encouraging willingness to restrict the things.

The click to call model used by Ingenio to connect people to businesses represents the foaming surf on the onrushing wave of CPA models for advertising.

Apple and AT&T were named in a class-action lawsuit last week filed in federal court that alleges that the companies illegally conspired to keep customers in AT&T's wireless network.

Google has announced that its pay-per-action advertising beta is now open to international advertisers.

To read most of the articles on Google’s expanded test of CPA-based content ads, you would think it was the greatest invention since the wheel.  It could be great for certain advertisers, but only if they do it right.  As it turns out, that’s not so easy.

The new pricing model offered by Google to its AdWords clients means those advertisers will only pay Google when a customer converts in a specified way.

If you’re reading this post, then you can expect a flurry of news covering Google’s beta launch of its Pay-Per-Action (PPA) product for AdWords.