Trulia deals in real estate search, but it recently launched a forum (or “social media platform”) known as Trulia Voices. Curious as to how the project’s coming along? Luckily for you, Trulia has provided a “71 day pulse check.”
Still, a little looking-around of our own won’t hurt. A quick glance reveals that the most prominent question on Trulia Voices was asked just “a moment ago,” and the next ten still fall into the “a few minutes” category – there are definitely lots of people using the site. In regards to whether they’re finding what they’re looking for, Heather Fernandez, Trulia’s director of marketing, writes, “80% of questions come from consumers; 75% of answers come from RE professionals.”
And those answers come both fairly quickly and in a decent quantity, as Fernandez adds, “The average response time for a question is 20 minutes,” and “[e]ach question receives an average of 3.2 responses.”
(In her post on the Trulia Blog, Fernandez also addressed the odd nature of the “71 day pulse check”: “I mean, if we waited until the first 100 days, it would’ve been more dramatic…but that’s not really how we roll. Besides, we just pulled the data and it’s too good not to share.”)
All in all, it sounds like Trulia Voices has been a success; that’s sure to please Sequoia Capital, which led a $10 million round of funding for Trulia less than three months ago. And I’ll now direct a hat tip to Mashable’s Kristen Nicole, who notes, “In other real estate industry news, ePerks has recently launched its network as well, providing real estate agents with another option for reaching out to potential customers.”
