Does your company need guidance in its marketing plan? Do you think you’re on the right course, but not quite achieving what you’d hoped? Send your marketing questions to Rene Vishney. He’ll help you understand the big picture and come out a winner.
Here are just a few of Rene Vishney’s accomplishments:
- As Chairman/CEO he founded a world recognized software company, AWARD Software Inc., and successfully ran it for ten years before selling it. AWARD Software licensed its software to the largest PC OEMs Globally and still has a Brand presence in that its logo appears every time a PC is booted on over 300,000,000 machines World Wide.
- As a senior VP of sales Mr. Vishney sold software at the “C” & Owner level in a wide range of companies all over the world – from Global 1000 to owner operated businesses – in addition he developed and motivated sales teams in solution sales. His sales personnel were able to secure multimillion-dollar contracts for the firms. Vishney also has worked in start up environments requiring the installation of systems for sales processes, goals, reporting, budgets etc.
- As a senior marketing executive Mr. Vishney developed strategies that allowed his company(s) to enter a variety of global markets. He positioned companies, products, and developed strategies for numerous
product and market situations supported by his extensive background in software, sales and distribution, and product planning. In his role as VP of Marketing he built marketing teams from the ground up to encompass all marketing functions.
Click here to ask Mr. Vishney a question on enterprise marketing
Reader Questions Answered
Promotion Begins Beyond the Internet
The Seeds of a Marketing Plan
Promoting a New Product on a Small Budget
Articles By Rene Vishney
The New Guide To Winning Venture Capital
Why Your Sales Force Hates Your CRM Solution
Fire That Salesman
Surviving Corporate Cost Reductions
The Politics of Purchase Approval
Books By Rene Vishney:
START UPS & BUSINESS BUILDERS MANUAL
SALES & MARKETING MANUAL
ADMINISTRATION MANUAL
MANAGEMENT MANUAL
CONQUER YOUR COMPETITION MANUAL
PARADIGM SHIFITNG IDEAS FOR ANYONE MANAGING A BUSINESS (subscription)
Vishney Consulting Group offers a full range of business consulting services to help your company stay ahead of the game in these uncertain times. We are a team of highly experienced, high caliber business professional, each having achieved our own successful businesses, independently — guns for hire, if you will. We have teamed our talents together to help start-ups build a foundation for success, aid struggling companies achieve their fullest potentials, and streamline existing companies to become efficient and profitable organizations.
Vishney Consulting Group offers guidance for the following areas:
- Marketing and Sales
- Finance
- Information Services
- Organization and operations
- Human Resources
- Manufacturing and/or Primary Service
- Engineering/programming
- Service operations
Mr. Vishney has held several senior level positions as Partner in a Consulting firm, CEO, VP Sales and Marketing, Consultant, and CIO. As the founder, chairman, and CEO of the globally recognized software company, AWARD Software Inc., Mr. Vishney was instrumental in offering the leading edge BIOS software in the PC industry, which runs on over 300 million personal computers today. You can contact him at rvishney@vcgconsult.com, or find out more about him, his company, products and services at http://www.vishney.com.
