Jason Goldberg – the CEO of Jobster – is giving his introduction about “What Web 2.0 is”. He has a very simple definition for it:
Web 1.0 = Get it Online
Web 2.0 = Make it Work
According to Jason, Web 2.0 goes beyond being onlineit solves business problems. He asks, “How many people have gone to the public library in the last month?” A smattering of hands raised.”how many people have searched Google?”. Everyone raised their hands. People turn to the web first.
Many technologies are having an impact beyond the tech savvy225 million users.74% adults are online.
Kids are finding friends and interacting in a whole new way (e.g., MySpace, Facebook, etc.)it’s the new socialization of young people.dramatic shift in consumer behavior. Advertisers have turned to the Internet as a primary means to reach consumers, especially the younger demographic.
“The new Internet is created for the people, by the people, every single daythe new Internet is being created in a very active way [and he points to YouTube, Digg, and other sites based around participation].”
Jason believes there are better business models, better user experience, and more disruptive technologieswhich differentiates the new web from the goldrush that occurred back in 1999.
There was a disparate experience in 1999community, commerce, content, and advertising were not connected [he shows four separated puzzle pieces]now, they are.
Content is much more specificcreating new expertise from the bottom-up.That ties into what Jason does for a living – running Jobster. Blogs, for example, can be a goldmine for finding great talent.
Tag:
Add to 
Bookmark Murdok:
Ken Yarmosh is a consultant who helps organizations get the most out of their technology investments. He works with technology users and creators across various industries, focusing on technology education and strategy. With over 7 years IT experience, Ken has worked with small businesses, non-profits, federal agencies, and multi-million dollar companies.
His online efforts include acting as the Editor for the Corante Technology Hub and authoring the TECHNOSIGHT blog.
