I have been checking my site statistics regularly and find searches made for something NOT found at my sites! My freebies site at http://doubleii.com/free.html regularly was hit by people looking for “free razors” – which I did not provide at the site! People landed on the site, looked and left, probably wondering why they were sent there!
This is all too common – search engines spider sites and find combinations of words that may have NO relation to what people are looking for. Many people search for sites and find totally unrelated ones. I could not figure out where I had the word “razors” in my site – perhaps there are too few sites that offer it so defaults to only “free” sites?
Now, if you are a savvy webmaster, you’ll learn to adapt to this dilemma because it can be a goldmine for you! You will need to search the web for a provider of “free razors” that will pay you to place the link on your site that people go to when they look for “free razors” – I found a source that pays my 15 cents per “taker” at http://tinyurl.com/gz8o Now most of the hits from search engines that I get are for “free razors” but I am earning on every sign-up. Not much per sign-up, but better than dead traffic, and it does add up when there are a lot of searches coming in! Better to make some money from a search, rather than turning away unrelated visitors.
I still can’t figure out WHY? so many people are searching for “free razors” – how did that type of search ever become popular? I never would have guessed except my site statistics showed me.
Without having checked my site statistics (to see what people have searched for), I never would have known that I had a lot of useless visitors to my site. Now that I legitimately added “free razors” I get even more traffic that stays on my site a bit longer, looking it over and perhaps signing up for yet another freebie (because I placed the “free razors” a bit down on the site) – many more offers are getting sign-ups, as well. And the 15 cents per hit are adding up nicely!
P. Roe does website optimization work, and is working on her sites all the time – many are in number 1-10 ranking on Google and Yahoo! Subscribe to “Wise Little Tidbits” for more optimization tips. mailto:ezineshere@aol.com?WLT http://doubleii.com/webservices.htm
