Monday, September 16, 2024

eBay Acquires Listing Site for Rental Homes

eBay has agreed to acquire privately held Rent.com, an Internet listing website in the apartment and rental housing industry.

The acquisition will enable eBay to expand into a new segment of the online real estate market while allowing Rent.com to continue to scale its business with the resources and expertise of eBay.

“Rent.com has been extremely successful in the apartment rental space online and is a great match for eBay,” said Bill Cobb, president, eBay North America. “Together we can strengthen both businesses and help consumers get the most out of real estate online.”

“The Rent.com business model is an excellent fit with eBay, a company we have long admired,” said Scott Ingraham, CEO of Rent.com. “We are especially pleased that our customers will have the opportunity to benefit from the power of eBay and its community of users.”

Launched nationally in October, 2001 and based in Santa Monica, California, Rent.com has grown rapidly to become the most visited apartment listing website in the nation, according to comScore MediaMetrix (November 2004). With Rent.com’s transaction-based business model, apartment owners and managers are able to list properties on the website free of charge and pay success fees only for leases produced through Rent.com. A profitable company, Rent.com expects revenues in 2004 to total more than $40 million.

eBay has agreed to acquire all outstanding securities of Rent.com for total consideration of approximately $415 million plus acquisition costs, net of Rent.com’s cash on hand. The acquisition amount will be paid with approximately $385 million in eBay common stock and $30 million in cash. eBay expects the acquisition to be slightly accretive to full-year 2005 pro forma diluted earnings per share, though dilutive to 2005 GAAP diluted earnings per share due to the amortization of acquired assets. More information relating to the impact of the acquisition on eBay’s 2005 financial guidance will be provided upon the closing of the transaction.

The acquisition, which is subject to regulatory approval and approval of Rent.com’s stockholders, is expected to close in the first quarter of 2005.

Murdok | Breaking eBusiness News
Your source for investigative ebusiness reporting and breaking news.

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