O’Reilly and Associates: Blogs are the new journalism and “this blogging thing” is starting to look interesting.
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“Dan Gillmor, who recently left his beat as technology columnist for the San Jose Mercury News, notes in his book “We the Media”: “If my readers know more than I do (which I know they do), I can include them in the process of making my journalism better.”
Journalism, Gillmor suggests, is moving from a broadcast to a conversation. “The first article may be only the beginning of the conversation in which we can all enlighten each other.”
Since he wrote those words almost a year ago, Gillmor’s thinking has evolved — so much that he has left his job at the Mercury to start a nascent company to take citizen journalism in new directions. Currently, Gillmor is thinking a lot about what he calls distributed journalism.
On his Grassroots Journalism blog, Gillmor credits two sites — Talking Points Memo and Daily Delay — with putting the pressure on the Republicans to drop the rule change that would have allowed House Majority Leader Tom deLay to keep his position even if he were to be indicted.”
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Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
