Monday, September 16, 2024

Big Changes in Google’s Sales Department

Earlier this year, Google laid off about 200 employees in the sales and marketing department. Head of Sales, Tim Armstrong also left the company to become CEO of AOL. Armstrong then got Senior Google sales executive Jeff Levick to go with him.

Now the sales department at Google has some more changes in store according the Wall Street Journal. This includes the elimination of some jobs, although those employees will evidently be offered other opportunities within the company. WSJ reports:

Google One change, according to Google spokesman Matt Furman, creates a new position of vice president of agency and industry relations, an apparent attempt to streamline and bolster its relations with agencies who control spending from big brands. The job is being filled by long-time Google executive Penry Price, who is being promoted from his previous job of vice president of sales for North America.

The company is also simplifying the complex matrix of sales reps that reported up through Price in the past. Previously, sales executives were organized by regions — East, West and Central — by what industry of advertisers they catered to, such as healthcare and finance. Google said it would abolish those regional distinctions and organize exclusively by industry.

Other positions include:

– John McAteer – retail and technology spending

– Jim Lecinski – CPG, B2B, Local, and Healthcare

– Bonita Stewart – Automotive, Financial Services, Media and Entertainment, and Travel.

Of course, Nikesh Arora recently took over global operations and sales, and Dennis Woodside became the company’s new vice president for the Americas.

 

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