Yahoo has evaluated the market and once again named GOT as the exclusive provider of email marketing tools to Yahoo customers.
This marks the fourth straight year that Yahoo has chosen GOT’s Campaigner, an affordable, self-serve email marketing tool that helps boost sales, generate leads, build brand and increase website traffic.
“The partnership between Yahoo and GOT has delivered a tremendous amount of value to small businesses, enabling them to cost-effectively generate revenue, build brand and strengthen customer relationships,” said Eric Melka, President and CEO of GOT Corporation. “We’re honored that Yahoo has once again chosen GOT as their exclusive email marketing solution provider across their Small Business, Geocities, and SBC properties.”
Melka continued: “Yahoo has always taken a customer-centric approach to developing their products and services. We’re thrilled that Yahoo turned to us to develop the complimentary marketing tools that their Small Business customers are asking for.”
Campaigner will continue to be available through the Yahoo Small Business properties, including Merchant Solutions, Web Hosting, and Marketing Tools, as well as from GeoCities and Yahoo SBC.
“We are very happy to learn that Campaigner will continue to be available to Yahoo store users,” said Christine Chamberlin of New Margins Inc. “We rely on Campaigner to manage the customer bases of several Yahoo stores. Campaigner is extremely effective, both at generating instant cash-flow, as well as creating long-term customer relationships.”
The continued partnership delivers tighter integration of Campaigner within Yahoo!’s business services, and will provide users with a complimentary set of web-based marketing tools that will enable them to better understand their customers, and launch more effective sales and marketing campaigns.
“We recently started using Campaigner to drive our online sales,” said Yahoo store merchant Jodi Hubbard, Marketing Manager at Electrolux.com . “We were looking for a robust and flexible email marketing solution and Campaigner’s integration within Yahoo Merchant Solutions made it easy for us to be up and running in no time.”
Murdok | Breaking eBusiness News
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