Saturday, December 14, 2024

SEO Recovery Plans

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During the last couple of days on the WebProWorld forums, a gentlemen running a website faced a difficult task, getting relisted. According to some posters, the site was loaded with spam and Google dropped them from the listings. Getting dropped from Google while not total destruction can be difficult to overcome. What do you do?

The original poster, Texlend found himself in a precarious predicament. His website had been dropped from Google altogether and most agreed it was because the site was essentially, while unintentionally, a spam site. One poster noted the title tag, the metatags, and the HTML verbiage and purposeful misspellings all wreaked of spam. It even had ultra-large text that gave the spam feel. Tex thought it was over-optimization, which can happen, but nope, it was spam.

One of the WebProWorld Moderators, GreenEagle, posing in his alter ego as Ken, suggested a few tips for a recovery plan:

1) Take a couple days and read through some of the forums here. They are power packed with good info from all contributors. Pay particular attention to this forum, and the search engine forums first. Make sure and read thru the entire GOOGLE Webmasters Site as recommended.

2) You may even try submitting your Site over at the “Submit a Site for Review” Forum. They may not rip you a “new one” especially if you explain what has happened and even reference this thread. There are some very good site reviewers over there.

3) If your resources can take the hit, there may be some web developers that will help at a reasonable cost. The problem may not require going back to the template level, right now.

4) Get rid of the dupes, gateway and doorway pages, or whatever else you have that has trangressed GOOGLE’s policies. You can do 301 permanent directs to the the URL you select from the rest. It may be best to select one that has both relevent keywords in the URL and is not delisted.

5) If you choose to stick with the URL you cited in this thread make sure and ask GOOGLE’s forgiveness and for reinstatement (if it has been truly delisted). I’m sure someone will post the procedure and links here.

Hopefully, Texlend can make some progress and get back into the listing with a minimum of effort. The problem is that sometimes mistakes happen in website building. All of these are great tips for recovery but there are certainly others. If you have tips to try and get relisted or if you’ve had similar problems, please discuss them at WebProWorld.

John Stith is a staff writer for murdok covering technology and business.

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