Every business has key employees-people who make those important decisions that affect profits.
A valuable commodity, these employees are difficult to find and harder still to replace. It’s not unusual for a business to find that one of its key employees has been “pirated away” with enticements of increased salary and better benefits by a competitor. Left in such a position a company faces the unenviable task of replacing and retraining. One of the most powerful tools a business can use to retain key employees is a nonqualified salary continuation plan. It is the single benefit key employees are most reluctant to leave behind.
Basically, a nonqualified salary continuation plan is a promise to pay the key employee a future benefit if he/she remains with the business until retirement at a specified age. The business may also promise to pay a death benefit to the key employee’s family if he or she dies before all the promised retirement benefits are paid. Life insurance policies have tax advantages which make them an efficient way to fund these plans.
Through the salary continuation plan, the employer purchases an insurance policy on the key employee and pays the annual premiums. The employer is the owner and beneficiary of the insurance policy. At retirement, or death, the employer pays the promised benefits. Upon the employee’s death, the employer recovers its cost from tax-free insurance dollars.
Apart from providing a valuable benefit that helps employers retain and attract key employees, there are other advantages for both employers and employees on this type of plan. Employers like the fact that no IRS approval is required. In contrast to other “traditional” plans, which require participation from employees of all levels, this type of plan can be completely selective. Favoring key employees is legal. The benefit can be provided at little or no ultimate cost. Also, the insurance policies funding the plan remain assets of the company. The key employees receive the benefit at no cost and they only pay taxes on the benefits as they are paid out. Key employees can use the plan to supplement their “traditional” retirement plans, receiving the benefits after they retire.
Nonqualified salary continuation plans can also be personalized to help businesses accomplish their goals in recognizing and rewarding key employees. The business decides which key employees receive the benefit and payment is contingent on the employee remaining with the business until retirement. Those who leave forfeit all the supplementary benefits.
For all of these reasons, many businesses are turning to nonqualified salary continuation plans. Many find that they produce happier, more productive key employees who are committed to the business until retirement through a plan, which minimizes the business’ cost.
Keith Muth is a shareholder and Managing Partner for Virginia Asset Management (www.vamcompanies.com) which serves the greater Virginia area including Virginia Beach and Norfolk. He is a Certified Public Accountant, a Chartered Financial Analyst, and a Certified Financial Planner — one of only 158 people nationwide who hold all three of these prestigious designations. He is also a Securities Principal and an Investment Advisor Representative of Securian Financial Services, Inc . and holds a five-star rating with the Paladin Registry.