Don’t be surprised if MySpace experiences a big traffic spike on Monday, November 16th. The social network intends to host a live stream of red carpet arrivals at the world premiere of The Twilight Saga: New Moon.
In one sense, this could have been something of a cheap trick; it’s a good bet that boatloads of young girls would tune in even if they could only catch a glimpse of Robert Pattinson and listen to a random correspondent babble. MySpace is demonstrating its influence and taking things quite a bit further, though, offering fans an exclusive experience.
According to an official statement emailed to murdok, “Viewers will . . . be able to take part by posting comments or questions to The Twilight Saga: New Moon Premiere MySpace page that may then be presented to the celebrities during the broadcast.”
What’s more, “Anya Marina, writer and performer of ‘Satellite Heart’ on The Twilight Saga: New Moon Original Motion Picture Soundtrack, will co-host the broadcast.”
The Twilight Saga: New Moon Trailer and Premiere Announcement
New Moon Premiere | MySpace Video
So consider passing word of the event along to any relatives or friends who are Twilight fans. And with respect to what sort of traffic numbers MySpace might see, it should interest even the franchise’s biggest detractors to know that the New Moon trailer received a whopping 4.2 million views within 24 hours of its debut on MySpace.
Related Articles:
> Paramount Follows Up “Paranormal” Marketing With More Social Fun
Leave a Reply