I was quoted in a special report by MarketingSherpa’s contributing Editor, Dianna Huff. Her article stresses that OEMs can do a lot more to help IT consultants and resellers with selling.
Here are just a few of the Marketing Tips in the article:
Here’s a few points that aren’t in the article:
If you’re an IT consultant, VAR or reseller – I’d like to hear what you think about this article. Do you agree? What other suggestions do you have?
Link: MarketingSherpa.com : How to Market to Small-Medium Businesses Via IT Consultants & Resellers.
Link: MarketingSherpa.com : How to Market to Small-Medium Businesses Via IT Consultants & Resellers.
Brian Carroll is the CEO of InTouch Inc. InTouch is a 50-person company focused on delivering effective lead generation solutions for “the complex sale.”
Brian authors the very interesting B2B Lead Generation Blog which focuses on B2B lead generation, sales leads, and marketing for the complex sale.
