According to FT.com, Yahoo, attracted by Ireland’s low corporate tax rate of 12.5 per cent and availability of data centers, has set up European operations in Dublin.
FT.com: “Yahoo, the US internet search company, has followed Google, its larger rival, in setting up its European operations headquarters in Dublin. Both companies are attracted by Ireland’s low corporate tax rate of 12.5 per cent, the good telecommunications infrastructure and the availability of data centres, which will be used to house the large computers that drive the search engines. John Murray Brown, Dublin”
SiliconRepublic.com: ” Yahoo!, the company behind one of the world’s most visited website has decided to create 400 jobs in Dublin. More than 75pc of the jobs will be for graduates covering a panoply of careers ranging from editorial to IT and financial services.
…The Irish operation will be responsible for Yahoo!’s European business in three main areas: a shared-services centre responsible for accounting and revenue activities and statutory reporting; a web-hosting centre supporting databases for Yahoo’s family of websites as well as other applications and systems; and a customer support centre, comprising a centralised multilingual support service and a website editorial team.
…Yahoo!’s arrival completes Ireland’s impressive arsenal of global technology brands that have selected the country as a base from which to reach markets across EMEA. As well as strong presences by technology stalwarts such as Intel, Microsoft, Apple and IBM, the country’s line up of web giants includes Google, eBay, MSN and Amazon.”
Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.
You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
