24/7 Real Media announced that CarDomain Network has switched to Open AdStream Central as its exclusive ad serving solution.
CarDomain Network also has selected 24/7 OnTarget as its behavioral targeting solution.
Vice President of Ad Sales Aric Austin of CarDomain Network said, “As one of the premium media outlets reaching the young male car enthusiast, it was extremely important for us to find an ad serving solution that has real respect in the advertising and agency community. 24/7 Real Media not only delivers in this regard, but also gives us the ability to custom tailor campaigns to suit a variety of client requirements. This includes pinpoint time and geo-targeting, companion positions on particular pages, roadblocking and many other features that advertisers demand.”
Chairman and CEO David J. Moore of 24/7 Real Media said, “We are delighted that CarDomain Network has selected the combination of 24/7 Real Media Open AdStream Central ad serving and the 24/7 OnTarget behavioral targeting solution. 24/7 Real Media has dedicated itself to providing the publishing industry with a single source for analytics, behavioral targeting and ad serving. In doing so, we believe our seamless system best serves the publishing industry’s needs at a cost that makes sense.”
Open AdStream enables organizations to control individual ad deliveries, generate detailed reports and maximize ad placements across their entire network of Web sites. 24/7 Real Media’s Open AdStream clients include Weather.com, FoxNews.com, Jupiter Media and Forbes.com, among others.
Murdok | Breaking eBusiness News
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