Contests are very useful for site traffic and getting new subscribers. Good contest helps in making better image of a certain company.
Many people like to have an opportunity to get something. Because of that many people will come to your site or subscribe to your email newsletter if you offer some interesting thing. If you are selling some products or services you can offer it for free from time to time.
When we talk about contests we could say that there are two types of it. You can offer contest based on drawing. You could get submissions and choose the winner. After that, sometimes you can send them announcements if you improve your product. Of course, you have to have their permission for that.
In second type of contest you have to do something to maybe get the prize. You should have certain skills. For example some list publishing company wants to make a logo and slogan and they say that the one who will make the best logo will get the prize, for example free list hosting.
First type of contest is interesting for people who want something for free. Second type is interested also for those and for people who like challenges. Second type of contest is very useful for company. They’ll get the logo and slogan and also advertise their products, in this case their list hosting services.
If you want to have many people who will take part in contest you have to register your contest to as many places as possible and to advertise it on your web site and in your email newsletter. You could find some other companies which have contests and ask them to exchange links with you. The good thing is to send press releases to some popular online and offline magazines which are similar to your business. These are good ways to promote your contest.
Dejan Bizinger is a Contributing Editor for SKYLIST, Inc. SKYLIST is a permission-based email delivery and list management services company. SKYLIST solutions assist businesses to seamlessly deliver, track, and report the results of email communications. For more information visit: http://www.skylist.net
