Microsoft put on his beer goggles and scanned the room of leftover prospects, still deep in their cliques (they call them “social networks”). A sad song whines from the second fiddle – …
Under the agreement, for which the terms were not disclosed (because gentlemen don’t kiss and tell), Microsoft will serve up banner ads and text links in the college-age targeted social network. Inside Digital Media’s Phil Leigh called the deal “a consolation prize.”
This might just be Microsoft’s collegiate experimental phase, as Leigh notes that Facebook would be used as a sort of testing ground for new ad technology. And that’s just fine with Facebook, because college kids are used to participating in experiments and studies. Will they be receiving class credit?
Microsoft denies that it settled for Facebook, however. The deal that is set to run through 2009 had more to do with economics than love, though the engagement came just after a week of dating. Whatever you do, Microsoft, make sure she signs the pre-nup — and make sure you parade her aound MySpace at parties just to show that being dumped didn’t bother you at all.
But on InternetFinancialNews, David Utter believes Microsoft really loves her, as her .edu nerdiness puts her in “the hottest demographic known to marketing.” Heh, geeks. Always chatting up the naughty librarians.
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